Traditional Link Building Strategies It Is Also Working
No matter if you’re running SEO strategies by yourself or have hired outsourced SEO services, it is essential to incorporate link building into your SEO strategies. So search engines such as Google and Bing will be able to find your site and provide it with the proper rank on its results pages.
Nowadays, there are plenty of ways to make hyperlinks, but the majority are based on the creation of quality content. To make it easier for you we have listed the ones that have proven to work despite many years of being tested and tried.
Guest Posting
This method of links building involves writing a blog post for a different site. Although most webmasters now allow guest writers there are some factors to remember. First, you should only work with sites that are in the same subjects as you. This means that you’re offering similar products and services. Additionally, their website should have a strong ranking and popularity. If not, your guest post efforts won’t improve your site’s ranking in the SEO rankings of your site.
Using Content Explorer Ahrefs’ Content Explorer is a great tool for finding guest blog possibilities. All you have to follow is these instructions:
- Look for a great topic that is relevant in the bar for searching.
- Select “In title” from the dropdown menu beside the search bar.
- Go to”Websites”. Click the “Websites” tab after you hit the enter key.
By doing this, you will be able to allow you to use the Content Explorer to search its database and locate websites that accept guest posts from you.
Further Link Building
In contrast, building broken links involves searching for a broken link on any website that is relevant, creating content that is like the dead resource, and then asking websites that link to the broken source to hyperlink to your website instead. Although this may seem like an effort at first it’s a fantastic way to discover a wide range of websites that you can link to. For example, if a dead link is being used by 40 high-DR sites and you want to be able to have them all in one swoop.
There are many ways to repair broken link construction. The most straightforward is via Ahrefs’ Site Explorer. Find the URL for the dead link and paste it into the search bar of Site Explorer. This will reveal all websites that link to the page, allowing you to connect to them one by one.
The Skyscraper Approach
However, the technique of building skyscrapers concentrates on producing better content instead of replacing broken hyperlinks. The procedure is as follows:
- Find a relevant article for your site. Be sure that the article you choose contains plenty of backlinks.
- Create a piece similar to the original that’s superior to the original.
- Ask webmasters who link on the article’s original source to hyperlink to your more valuable content.
- Find an opportunity using Google’s search, Submit a guest blog post on Technology and write on behalf of us, Business.
Like blogger guest posts, the fastest method of identifying opportunities to skyrocket is making use of Content Explorer. You’ll need to enter the subject you’d like to write about using the search bar of search, then filter the results according to the number of referring domains your subject has, and guest posting company then select from the options.
Detecting Not related Mentions
It’s commonplace that websites mention an organization or brand but not link to it. This is a fantastic opportunity when you’re looking to improve your site’s SEO rank. Because they’ve already mentioned your site in their writings and articles, you’re already halfway to receiving a backlink. All you have to do is request them to link your URL to your company’s website.
Again, you can use Content Explorer to look for not-linked mentions. With over a billion web pages on its database, it’s able to effortlessly help you locate any site (with good ratings and traffic) which has been talking about your company’s name.
Reusing Content
Every link building strategy must rely on outreach. It is possible to get high-quality backlinks simply by repurposing an article! If you’re not certain what this means, reuse involves altering the article’s structure. If, for instance, you’ve written blog posts about the deactivation of LinkedIn accounts but it’s not receiving as many views as you’d hoped for You can transform it into a video or infographic. You can then submit it to relevant websites such as YouTube, Visual.ly, and others.
Be aware that backlinks originating from content that has been reused aren’t as effective as normal ones. But, it’s more effective than nothing. In addition, it helps to draw the attention of more people since not everyone is interested in reading blogs.
Outreach by Hand
In the end, you can rely on old-fashioned manual outreach to obtain new high-quality backlinks. This means getting back to basics and trying to contact similar-looking websites to convince them to cooperate with you.
However, here’s the thing: Today, you can also create backlinks with no content. Quality content is still essential in SEO. If you’ve got a unique product or service you are able to use it instead. Also, as previously mentioned you can use Ahrefs (along with different tools) to locate collaborators.
Concluding remarks
With over half of all traffic to websites coming from Google, the proper link building strategies can help your site improve its performance. Therefore, it is recommended to follow the methods that were mentioned earlier.